LACOSTE OVERVIEW FOOTWEAR
A VISUAL AND NARRATIVE IMMERSION CRAFTED BY IA
«Une réflexion sur la protection et la vulnérabilité, entre peau et nacre, là où le vivant ne fait qu’un.»
THE SHELLBORN WOMAN
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LACOSTE HOMEWEAR CAMPAIGN
HOMEWEAR / SPRING SUMMER
LACOSTE SPRING SUMMER CAMPAIGN
SPRING - SUMMER 2020 CAMPAIGN
RESONANCES
PERSONNAL SERIE CRAFTED WITH IA
« A resonance between the wild and the tamed, between instinct and letting go »
BLOOM
PERSONNAL SERIE CRAFTED WITH IA
“Spring unfolds through graphic, vibrant still lifes.”
Title
Title
NIKE
IMAGINERY SERIE CRAFTED WITH IA
" MOVE AS YOU OWN IT "
ORMAIE - OLFACTORY SCULPTURES
BALANCE OF THE SENSES
A visual exploration of fragrance through sculpture, light, and color.
Each image embodies Ormaie’s olfactory universe as an art object, suspended between abstraction and sensation.
HYBRID LANDSCAPES
Hybrid landscapes between nature, sculpture, and architecture,
where materials, forms, and light shape a shared world.
LACOSTE OUTERWEAR : TECHNICAL ICONS
One brand, four iconic outerwear pieces developed in collaboration with technical specialists, each bringing its own expertise and heritage.
A continuous white tape runs through each piece, linking them together as a narrative thread across the collection.
TODA - A PILATES STUDIO
THE BODY IN ITS INTIMACY & TRUTH
Art direction and photography for the project, built on an in-depth visual research around the body, movement and posture.
A photographic project exploring the body in movement — real, lived-in and present.
A direction that embraces imperfection, presence and individuality, where each body tells its own story.
LACOSTE STILL LIFE - SCENE OF AN EVERYDAY LIFE
A BAG LEFT ON A CHAIR
Bathed in a gentle, natural light, the scene captures a quiet, intimate moment. The iconic " Anna " bag rests on a chair, as if just placed there, casually, instinctively.
Nothing is forced. The composition feels calm and effortless, evoking the intimacy of a private interior. The monochromatic palette, softened by warm pastel tones, creates a soothing atmosphere and subtly echoes the colors of the bag.
A simple moment, almost invisible, yet charged with quiet elegance and understated presence.
BIRDIE - A PERSONNAL PROJECT
ABOUT NATURE & HUMANITY
" Birdie " explore notre besoin profond de liberté, d’espace et de respiration dans un monde saturé d’informations. À travers des figures hybrides, à mi-chemin entre l’humain et l’oiseau, la série évoque l’envol, la transformation et le champ infini des possibles. Les plumes deviennent à la fois protection et cocon, symbole du réconfort et de l’apaisement que nous offre la nature. Birdie parle de cette connexion essentielle au vivant, de la force qu’elle nous transmet, et de l’élan intérieur qui nous pousse à déployer nos ailes.
